INTRO: Apple has today launched a new shopping hub for customers who are looking to shop from Apple while staying at home due to the Coronavirus pandemic.
Apple Shopping Hub Launched by Apple Company
The new hub brings together all the services Apple offers online under one roof to streamline the process for shoppers. The hub, accessible at apple.com/shop, has sections to get specialist support, details about no-contact delivery, information about Apple Card, and more. The Genius Bar is also available on the hub, and so is, rather interestingly, the ‘Today at Apple’ section. The company is moving this online to let users attend these events from the comfort and safety of their homes.
One Place for all Apple Services for Customers
It’s worth to be noticed that most of the things you will see in this shopping hub were always present on the Apple website already, but they were scattered all-around at the website. But now Consolidating them into one, the simplified hub should definitely make it easier for all the Apple customers to buy products, track their deliveries, and get help and support from the company instantly and easily.
Even as stores closed down due to the Coronavirus, Apple reported increased revenue from retail due to growth in online sales at its Q2 earnings call. With a more streamlined online shopping experience, Apple may be able to get even more customers to opt for buying their Apple products online.
During Apple’s Q2 earnings call last week, Tim Cook noted that Apple Retail saw a quarterly revenue record thanks to online store growth and despite physical store closures. The impressive performance may push Apple to continue emphasizing online sales first even after coronavirus concerns have passed.
Apple also launched a new version of the Apple Support app last week with a redoubled focus on repairs and troubleshooting.